Managing Director and Founder
Aaron learned writing as a journalist for Australia’s oldest and most respected newspaper company, Fairfax Ltd, and then as an editor at the world’s largest business publisher, Reed Elsevier.
He worked in politics, as a speechwriter and press secretary, and began his own consultancy in 1996.
For the past 22 years he has advised and executed on media, communications and content strategy for Australian governments, universities and dozens of blue chip companies.
He has created and taught educational courses in media, communications and content marketing for Masters of Business students at the prestigious Burgundy School of Business, Dijon, France. He has also taught creative writing at the high school level.
Aaron graduated from one of Australia’s top journalism schools, CSU Mitchell, and completed his Master of Fine Arts in Creative Writing from the University of British Columbia, in Vancouver, Canada. He is currently undertaking a PhD in climate change communications.
Lynette has 20 years' experience in invasive animals management. She has worked with and written various publications for the NSW Department of Primary Industries, the Invasive Animals CRC, and the federal Department of Agriculture, Fisheries and Forestry.
She holds two Masters degrees – a Masters in Science from NSW University and a Masters of Applied Science (Information Management) at Charles Sturt University. She is currently a doctoral candidate at the University of New England, where she is applying behavioural theory to improve animal management interventions.
In her former role as a Montreal-based clinical research associate for pharmaceutical giant Merck, Gina worked across the US and Canada to monitor large, multi-year clinical trials.
She holds a Bachelor of Science from the University of British Columbia, and has travelled widely in various research roles, from climate change research on Vancouver Island to bird habitat studies in the highland jungles of Chiapas, Mexico.